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Website content is easier to understand if it is written in a plain, easy-to-read style.
Plain English principles also apply to layout and design.
Plain English can be applied to websites in terms of:
- Structure – logical order
- Key information – stands out clearly
- Headings – informative
- Layout – consistent and easy on the eye
- Words and grammar – unambiguous everyday usage
Find out more about Plain English on theAskOxford website
and here atWikipedia.
Some examples of Plain English can be seen on thePlain English Campaignwebsite.
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Example website
Gourmet Doggie Bag
Doggie treats. We took over this website as an emergency job, made repairs and added a temporary shopping basket system as stop-gap measure. Years later, the site continues unchanged!
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